Manifestation, Sales
Pitch and Approach
We are all superior
tech-hierarchies & We are not hawkers or pizzeria dudes to address
end-customers. Wait innocently like a crane to get our fish are all becoming
outdated. If we keep all these myths in our mind, we’ll be a loser. Why don’t
we send a young, dynamic, well trained boy to ring the jingle bell of each
& every house. Meaning? Door to Door marketing like Bhagavt Geeta
& Encyclopedia book seller. Outstanding! Let’s have some tips
about door to door marketing at the outset before we finalize. Here we go..
According to door to door sales, dress in a
professional manner. If we issue a particular uniform, make sure it is clean
and neatly pressed. If we are able to choose our own attire, then wear a
neutral colored business suit with darker shades such as gray and dark blue.
Avoid hats and sunglasses as we want the customer to be able to see our face.
Wear a large name tag that prominently displays our name and our company's
name. Smile when the customer answers the door, but avoid reaching out our hand
to shake hands until we are able to get a conversation going with the
homeowner.
We should knock loudly at the door so the homeowner
knows we are there. Once they answer the door, avoid throwing a canned pitch at
them right off the bat. Try to engage the customer for a minute or two with
quick questions that let them give short and simple answers. Try to create
questions that pertain to our topic, but use these preliminary questions as a
lead-in to our pitch. Try to avoid yes or no questions, and open with a little
humor if we feel comfortable with that. Once we feel the customer is at ease,
we can then begin to move into our sales pitch.
As a professional door to door salesperson we want to
give the impression that we are there on business, and that we do not pose a
threat to the homeowner. Backing away from the door once we have knocked or
rang the bell. If we can step off the porch without being too far away, then
this may help put sufficient distance between us and the customer. We shouldn’t
try to look through any of the front windows, it is also a sure way to get a
door slammed in our face.
Will be back soon.. After I respond to my doorbell.
D.SoundaraPandian
immortal_cs@sify.com
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